A Sales Guy Consulting Blog

The Ultimate Account Management Sales Process

Posted by Jim Keenan on Tue, Jul 24, 2012 @ 04:29 AM

The feedback has been fantastic on our recent 8 Part Series on Account Governance or account management. 

Therefore, to make it easy to get to all 8 posts, I figured I put them all on one page. This way if you're like me, you won't have to click so much. 

I had fun doing the series and hope it helps you get more out of your existing customers. Also, be sure to download all the helpful templates. They make all the difference in execution. 

Enjoy!

Account Governance — Part 1

Introduction to account governance and why it matters

Account Governance — Vision

The importance of establishing and account vision and how to create one that works.

Account Governance — Account Plans

How to build the perfect account plan

Account Governance — Relationships

Learn how to build account relationships that actualy turn into new business, not just more lunches. 

Account Governance — Cadence

How to build a pro-active account cadence that keeps you ahead of the competition and connected to the account. 

Account Governance — Strategy

Learn to build an account strategy that increases revenue, creates more opportunity and grows the account.

Account Governance — Reporting

Learn how to use reporting to know if the account is healthy, how to increase revenue and manage resources. 

Account Governance — Tools 

Identify what tools are at your disposal and which you should use to better manage your accounts. 

 

 

 

 

 

 

Topics: sales strategy, sales VP, sales process, account management, customer management, sales resources